Advertising & client-acquisition services · San Juan, Puerto Rico

Client acquisition,
at scale.

U.S. law firms and regulated advertisers trust Dorado to plan, coordinate, and measure campaigns built on verified consent.

Legal attention is the most expensive attention in advertising.

$2.5B+

Spent on legal services advertising in the U.S. in 2024

American Tort Reform Association

26.9M

Legal services ads aired across U.S. media in 2024

ATRA, Legal Services Advertising 2020–2024

$900+

A single click on the most competitive legal search terms

Google Ads CPC data, 2025

At these prices, guesswork is the expensive option.

SERVICES

Media strategy

The plan before the spend: channel mix, budgets, flighting, and what a signed client should cost. Every assumption goes in writing, so results are judged against it.

Creative direction

Briefs, messaging, and claim-type-specific direction for ad copy, landing pages, and video, in English or Spanish. Every asset is reviewed against the advertising rules firms work under before it runs. Production runs through our affiliated U.S. partners.

Campaign coordination

Flighting calendars, budget governance, change control, and reporting across social and native platforms. Buying is executed by our affiliated U.S. partners; every change is coordinated and logged from San Juan, and every question is answered from the record.

Data & measurement

Spend to signed client, tracked in real time. Cost per signed client reported against plan, with the consent behind every lead authenticated.

Every lead carries its consent record.

Consent authentication is built into every campaign we run: a verifiable record of who agreed, to what, and when. Built to scale: campaigns are optimized by proprietary algorithms, and the record holds at any volume. In consent-gated categories, that is the difference between volume you bought and clients you can keep.

Proprietary technology. Delivered as a service.

WHO WE WORK WITH

REGULATED ADVERTISERS

Advertisers in regulated, high-consideration categories: where claims get reviewed, media is consent-gated, and every lead needs a paper trail.

PLAINTIFF LAW FIRMS · FLAGSHIP PRACTICE

Our deepest practice. Firms building caseloads in specific claim types, with campaigns run end to end, claim type by claim type.

FUNDER-BACKED PROGRAMS

Acquisition programs financed by litigation funders. We pace spending to the facility budget, account for every dollar line by line, and report cost per signed retainer in the format counsel and funder agree on.